It's fun when one is browsing through famous designers and their pieces on places such Net-a-Porter.com, but it is even more interesting when you look through other less-known designers that ooze creativity and functionality. One of these young and talented creators of chic is Italian bag designer, Benedetta Bruzziches.
Born 27 years ago in Caprarola, Benedetta
graduated with merit from the European Institute of Design in Rome and in
2007 won the Riccione Moda Italia contest in the accessories category.
After having become Romeo Gigli personal assistant for the IO IPSE IDEM
collections she was awarded by the Camera della Moda and Alta Roma a scholarship
to attend a MA in the International City of Arts in Paris as “Best Italian
Talent”.
In 2009, Bruzziches undertook new international collaborations, as she became art
director and marketing coordinator of a weaved leather accessories line sold in
the Emirates and in India.
She also joined the team as art director of the new brand Creative Art of Souls (Pondycherry),
a leading company in the sector of ecological cotton, and collaborated with
export companies also in New Delhi.
The Indian experience played a fundamental role for the
development of her style and in September 2009 Bruzziches presented her namesake brand and its first collection during the White Milano and Tranoi Paris fairs where she achieved great success among international buyers. Her talent was also recognised across the globe; during the APLF fair in Hong Kong
she was awarded the “Best Bag Collection” prize for the second time.
Benedetta's adventure continued in 2010 when she presented her
Autumn/Winter and Spring/Summer collection during the White, where she was bestowed yet another award, the INSIDE
AWARD, and during the Tranoi, where she repeated the same success of the
previous season.
In September 2012 she was selected to take part to the
second edition of Vogue Talents Corner organized by Vogue Italia and
Thecorner.com, a project aimed at the promotion of young international talents
through the e-commerce.
At the moment, Benedetta Bruzziches lives in Viterbo,
her hometown, and she runs her homonym company together with her brother. She
keeps designing for her namesake brand two collections of bags per
year that she presents in Milan, Paris and, starting from next season, New
York. Also the international collaborations continue and she keeps travelling
all around the world. Besides the office in Viterbo, one year ago the
company opened a workshop for the development of prototypes, a fundamental step
for the growth of the brand that in just one year has increased clients and
contentment of 100%.
Benedetta's Autumn/Winter 2012/13 collection is inspired by heartache, the kind that the end of love leaves behind. In my opinion, apart from the obvious romantic aspect, there is also a playful, funnier side to it. First of all, her Carmen bags remind me of those classic Chesterfield sofas that are timeless, luxurious with its fine leather and smell, and beyond elegant. The colours are endless, as are the prints and they come in two sizes.
The Dottore bags, obviously inspired by the old-school bags that doctors used to carry around, are minimalistic in style and severe looking, but ready to mend a broken heart. As Bruzziches explains: "The first time I suggest you keep on hand the doctor's bag, being ready to care a sudden heartache."
The Libro bags, resemble books and diaries "where you can write down thoughts and desires, and a good glass of wine to warm up you when it's cold outside." There is also a "blackboard" version of it, where you can actually write on it with a piece of chalk (remember us saying playful?). The same goes for her Shopping bag, which also includes a mirror version.
How cool is that? Needless, to mention that the collection has been exhibited at the Vogue Talents Corner in Palazzo Morando, Milan, where Bruzziches has earned a great success. If only there was enough space in our closet for the whole collection! (*Sigh*)
All images courtesy of Benedetta Bruzziches©
Benedetta's Autumn/Winter 2012/13 collection is inspired by heartache, the kind that the end of love leaves behind. In my opinion, apart from the obvious romantic aspect, there is also a playful, funnier side to it. First of all, her Carmen bags remind me of those classic Chesterfield sofas that are timeless, luxurious with its fine leather and smell, and beyond elegant. The colours are endless, as are the prints and they come in two sizes.
The Dottore bags, obviously inspired by the old-school bags that doctors used to carry around, are minimalistic in style and severe looking, but ready to mend a broken heart. As Bruzziches explains: "The first time I suggest you keep on hand the doctor's bag, being ready to care a sudden heartache."
The Libro bags, resemble books and diaries "where you can write down thoughts and desires, and a good glass of wine to warm up you when it's cold outside." There is also a "blackboard" version of it, where you can actually write on it with a piece of chalk (remember us saying playful?). The same goes for her Shopping bag, which also includes a mirror version.
How cool is that? Needless, to mention that the collection has been exhibited at the Vogue Talents Corner in Palazzo Morando, Milan, where Bruzziches has earned a great success. If only there was enough space in our closet for the whole collection! (*Sigh*)
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